Are you wondering whether the HubSpot for Startups program will be ideal for streamlining your business’s CRM and marketing practices?
Well, there is one way to find out, and that’s looking at its pricing model, eligibility criteria, and benefits.
HubSpot for Startups boasts premium-level solutions at pocket-friendly pricing.
The platform’s discounted pricing model offers up to 90% off in the initial year and continuous discounting in the subsequent years.
Thus, you can rest assured that your business growth keeps pace with the cost.
Let’s dive deeper and see what HubSpot startup pricing offers and if your business can apply.
HubSpot Pricing for Startups Overview & Eligibility Criteria

HubSpot for Startups is an early-stage business program that benefits you by offering great discounts. Its discounted pricing model gives you discounts that range from 30% to 90% off your chosen HubSpot subscription.
HubSpot for Startups pricing only applies to net-new professional and enterprise-level products. The program excludes starter-level products unless you purchase them with Enterprise upgrades and purchases or qualifying professionals.
You cannot apply the HubSpot Startup program pricing to an existing subscription of any level, as it only works for new customers.
To be eligible for the program, you must also be associated with one of the HubSpot for Startups partners and meet the platform’s funding criteria.
HubSpot for Startups Funding Criteria
You must meet the funding criteria to qualify for the HubSpot for Startups program.
Early-stage Businesses Eligible for Up to 90% Off The Initial Year
- You must be directly associated with one of the program’s approved partners, which includes Incubator, VC, or Accelerator partners.
- Raised a maximum of $2 million in funding
If the above requirements sound familiar to you and you qualify, feel free to apply and get approval. You will benefit from 90% off your HubSpot subscription for the first year, 50% off the second year, and 25% off each year after that.
Startups That Qualify for Up to 50% Off the First Year
- Directly associated with any of the approved partner organizations
- Raised more than $2 million in funding
- Have not accumulated Series B or above
If you are eligible for this, you will enjoy 50% off your year one and 25% off ongoing subsequent years.
Startups That Qualify for Up to 30% off the First Year
- You must be associated with one of HubSpot’s approved entrepreneurial organizations. This means anyone can qualify for this option if they are a part of any approved entrepreneurial business.
Meeting the above requirement will attract a 30% discount off your first year and a 15% discount off every subsequent year.
HubSpot for Startups Partners
You might ask yourself which partners you should associate with to receive the startup program discounts. The good news is that HubSpot has already simplified things for you by providing an entire directory with an up-to-date list of all HubSpot for Startups program partners.
The partners include thousands of world-class accelerators, VCs, entrepreneurial organizations, and incubators. They are readily available to help you move from the early stage of business to featuring the hottest Initial Product Offering (IPO).
If you want to know if your membership organization is a HubSpot for Startups partner, consider using the Command+F or Control+F keyboard shortcut. This shortcut allows you to search for your partner by name.
If you are not associated with any HubSpot for Startup partners, consider applying and connecting with your preferred one from the directory to get discounts on subscriptions and enjoy exclusive perks and discounts from companies such as Stripe, AWS, and Segment.
Why Choose HubSpot for Startups

Let’s explore the other key benefits you get on top of the huge discounts on HubSpot for Startups products.
Stellar Resources
With the HubSpot for Startups program, you gain access to toolkits, templates, and master classes without breaking a sweat. You can use these resources to streamline customer service, accelerate sales, increase leads, run effective email marketing campaigns, and grow your startup more efficiently and faster.
Access to a Premium-level Software
HubSpot is among the highly-ranked CRM platforms. It offers free tools and enterprise-level products for sales, marketing, content management, and customer service.
The platform features a complete marketing system to help you develop a better sales and marketing strategy and improve customer success.
Around-the-clock Customer Support
HubSpot recognizes how integral support is to startup success. That’s why the software has made an award-winning customer support team readily available to help with your technical and most challenging questions. You can contact the team via email, live chat, or phone.
The platform also provides an extensive knowledge base, in-app support, and weekly webinars to ensure you are well-equipped with all the information you need to run your business more efficiently.
More Than 1500 app Integrations
HubSpot seamlessly connects with your favourite business software and tools to ensure a smooth process and save time.
You can integrate this software into Zapier, Segment, Stripe, and hundreds of other tools to broaden your capabilities and speed up growth. Besides, you can directly connect your business with HubSpot to grow on the platform.
Massive Perks and Discounts
Many users who search and apply for the HubSpot for Startups program are inspired by the discounts they receive.
The discounts range from 30% to 90%, which means the amount you save varies based on the funding option you are eligible for. Just ensure you meet the requirements before applying.
Does HubSpot for Startups Offer Value for Money?
Generally, HubSpot for Startups is a good option and can provide great value for money if you take the time to set up and optimize the platform for your business.
The software features competitive business pricing plans and a discounted pricing model for startups, which are fair enough considering the number of tools included.
Even so, the experience with the platform varies from person to person, depending on the preferred plan, what you use the software for, and the value you obtain from the pricing plan of choice.
My Verdict on Hubspot StartUp Pricing
HubSpot for Startups is a game-changer for your small business if integrated and optimized accordingly.
Hubspot offers startups a discounted pricing model and a wide range of features, making it a go-to solution for small businesses and enterprises seeking to scale faster while keeping pace with costs.
Whether you’re a startup or a small business owner looking for an all-in-one marketing platform to start and grow your business online, you can go wrong when you choose Hubspot marketing software.
Other marketing tools are suitable for startups you can check, such as the following:
- Clickfunnels
- Samcart
- GoHighLevel
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